Market Intelligence Report Insights into Japan's Premium F&B Market

Food and beverage (F&B) purchase decisions in Japan are primarily driven by health, taste and freshness. New Zealand F&B companies are well placed to capitalise in a rapidly growing functional and healthy food space.

This report provides an overview of sustainability, expected quality levels and e-commerce in Japan - including details of a New Zealand page established on Japanese e-commerce giant Rakuten.

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Market Intelligence Report - Economic Update for Japan

New Zealand’s goods exports to Japan were NZ$969 million in the final quarter of 2021 - up 30 percent compared to the same period in 2020. On an annual basis (January-December 2021), goods exports were up 1.5 percent on 2020, totalling NZ$3.6 billion – a record high since 2002.

Japan’s GDP rebounded 5.4 percent in the final quarter of 2021, or 1.3% on a seasonally adjusted quarterly basis, mainly driven by private consumption that grew +2.7% quarter to quarter.

Click here for further details

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MFAT – Monitoring Global Supply Chains: October – December 2021

To ensure New Zealand maintains global supply chain connectivity during the COVID-19 pandemic, MFAT’s network of Posts is monitoring the operation of New Zealand’s international sea and air freight connectivity. This report provides a snapshot of how global supply chains are functioning offshore, significant international initiatives affecting supply chains, and other issues of interest to New Zealand exporters and importers.

Click here to view the report.

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Get COVID-19 Information in Japanese

政府が発表する新型コロナウイルス感染症関連の最新情報を入手できます。
Stay up to date with the Government’s latest COVID-19 information.

政府の新型コロナウイルス感染症対策に関する最新情報を日本語でお届けします。
Whenever any new translated information is published in Japanese, we will send an email to alert you.

https://covid19.govt.nz/updates-and-resources/translations/japanese/

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JNZBC Forum - 18 February - Auckland - Postponed

It is with regret that with Auckland at Level 3 we have decided to postpone the Forum this week. This is very disappointing as we had a huge amount of interest both here and in Japan, but we see no alternative given the uncertainty on how long this current lock down will last.

We are very keen to re-schedule the Forum once the situation becomes clear and we can secure both Minister and speakers.

I will be in touch again as soon as we have a new date for the event.

Sarah McLauchlan - Executive Director

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North Asia CAPE Workshop and Networking - 04 March 2021 - Wellington

The NA CAPE will be running a full day workshop for Kiwi companies looking to enhance their market knowledge and export potential to the Japanese market. Held in partnership with ExportNZ, this workshop will focus on market entry considerations such as location and channel, and market segmentation and how to keep pace with a fast-developing dynamic market. To register for the workshop <https://www.exportnz.org.nz/training-and-events/wellington-events/japan-strategy-builder>

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